Eddie and Sue Arthur

Tag: Publicity

Unsolicited Advice Two: It’s Not All About You

In seeking to promote their own work, mission agencies can (intentionally or unintentionally) sideline other people. This isn’t good!

Unsolicited Advice One: Explain

It isn’t enough for mission agencies to tell exciting stories about their work. I give four reasons why they should explain why they do what they do – and I make a cheeky comment about preaching.

We Must Resist the Hype

When we give in to the temptation of giving a positive spin to our stories we are effectively denying the God that we claim to be serving – it’s that serious.

O wad some Power the giftie gie us

Much of this is the Christian equivalent of spin and corporate business talk. Meaningless except to those schooled in the jargon.

Paul versus Apollos: The Publicity Battle

With Luke writing positive stories about Paul’s work, Apollos decided that he needed to engage a publicity firm to get his message across (no he didn’t).

We Don’t Make Things Grow

By promising big things, we are usurping God’s role in mission. He is the one who brings growth, not us, and we need to avoid making any claims that suggest otherwise. 

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